Wednesday, October 03, 2012

Case Study: NYC Digital Print Shop

Psssst.

Have you noticed there are so many digital print shops in NYC, you can't spit without hitting one?

Seriously.

Especially in Chelsea.

You can find digital print shops on almost every block.

Hell, some blocks have 3 shops.

Competition is stiff for small to mid size shops.

Especially with the industry behemoth Duggal on 23rd street.

Yikes! Those guys do it all.

I should know. Not only did I once work for their competition for years, I worked at Duggal for a spell

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Monday, October 01, 2012

Overnight Facebook Fame

According to a May 2012 article on the CNBC website, Target, Subway and the NBA are 3 of the world's 17 most "Liked" brands.

Facebook fame has made many a start up flourish too.

But being Liked is not enough.

And being liked by thousands overnight?

Is a waste of money.
What you need to avoid in the search for Facebook Fame
Tell me if you've heard this one before...
Dear Sir,

I'm a big fan of your brand and have reviewed you business website for free because I feel your brand

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